There’s no such thing as profitable ads. There are only profitable funnels
I might as well come straight out and say it.
I might as well come straight out and say it.
If you’re running Meta ads you’ve probably heard that CPM
Over the past couple of months I’ve been geeking out
I’ve been talking about lead generation for years, but I’ve
In 2015, I launched my first digital product. I immediately
4 dead-simple Meta ad hook formulas to lower your cost
Your customers are twice as motivated to avoid pain than to gain pleasure. This means they will do as much
When I started writing copy, I didn’t pay much attention to bullet points. I saw them as a handy way
Show me how someone reacts after their first launch, and I’ll tell you if they’re going to make it in
On the 15th July 2023, I started working with a new client. They had an established evergreen course funnel that
Let’s face it. ChatGPT is pretty rubbish at most tasks. Don’t get me wrong, not a day goes by I’m
For years, I thought the best way to grow my business was to be the first to try the latest