I might as well come straight out and say it. There’s no such thing as profitable Meta ads. As a Meta ad agency owner, that
Your customers are twice as motivated to avoid pain than to gain pleasure. This means they will do as much to avoid losing $500 as
If you’re running Meta ads you’ve probably heard that CPM is a rubbish metric. I disagree entirely. Now don’t get me wrong, at the end
Over the past couple of months I’ve been geeking out over AI Agents to automate as much of my business as possible. Most people are
I’ve been talking about lead generation for years, but I’ve just realised something. I’ve never defined what a lead is. Or worse still, the type
In 2015, I launched my first digital product. I immediately became obsessed with why some launches work and others don’t. I couldn’t figure out why
Discover effective strategies for addressing objections and take away a powerful ad copy framework to implement in your campaigns this
Discover the secret to Facebook ad success and learn how to captivate your audience instantly and stand out in a
Unlock the secrets to maximizing workshop opt-ins, learn how to lower costs per lead, and boost conversions for your launch
Delve into the world of sales copywriting as we reveal secrets through the analysis of 3 killer Facebook ads.
Unveil the secrets behind crafting irresistible hooks, addressing objections creatively, and mastering the power of Persuasive Ad Copywriting.
Learn how to craft compelling Facebook ads for your launch. and drive success with your advertising campaigns.
Master the art of webinar opt-in page design and discover expert tips to captivate your audience and turn visitors into
Unlock the secrets of a High-Converting Webinar Funnel and discover strategies to boost registrations and skyrocket conversions.
Dive into proven successful launch strategies and learn how to engage your audience and craft compelling lead magnets.
Delve into a compelling case study focused on maximizing conversion, unraveling the secrets to achieving viral growth on TikTok &
Learn how to master bootcamp opt-in pages for maximum conversions and explore strategies and techniques to engage your audience effectively.
Discover the power of effective webinar opt-in pages and revolutionize your approach to online course sales.
Gain valuable tips on structuring your sales page, including addressing problems, presenting solutions, highlighting bonuses, and more.
Harness the power of price anchoring to elevate your evergreen offer and explore proven strategies that make your courses seem
Dive into the world of high-converting landing pages with two exemplary examples designed to maximize conversions.
Learn about the upsell tactics from lead magnets to discounted products and the importance of maintaining credibility with your audience.
Learn proven techniques to create high-converting sales pages that resonate with your audience and drive success for your online courses.
Up your launch game with insights into sales page strategies designed to boost conversions and drive better results.
Book your one-on-one Facebook Marketing Strategy Call with Micheal today and learn how to maximize your ROAS.
Learn how to leverage AI prompts to define what sets your course apart and attract your ideal audience. Dive into
Unlock the secrets to crafting AI prompts that deliver results. Prepare for the next wave of AI advancements by mastering
Discover the potential of AI-powered video creation tools like Runway, and get ahead of the curve in leveraging this innovative
Explore four powerful copywriting frameworks designed to elevate your meta ad game and drive high-converting results.
Boost your course and membership sign-ups with this Webinar AI Prompt and watch your conversion rates soar.
Discover how to identify key pain points and create compelling marketing strategies to drive action and achieve goals.
When I started writing copy, I didn’t pay much attention to bullet points. I saw them as a handy way
Ever noticed when someone does you a favor, you feel the need to return it? The feeling is called reciprocation.
This is, without a doubt, the best book I’ve ever read on persuasion and influence. If you have an online
One page on your website will make or break your business. I’ve run nearly 100 digital product launches and studied
Discover the top 3 principles to grow your business profitably in 2024 without stress, overwhelm, or FOMO. Learn how to
Tired of drowning in your inbox? Discover how to conquer inbox overwhelm with SaneBox. Learn how to declutter your inbox
Unleash the power of persuasive copy, compelling design, and strategic elements to drive success in your offer page conversions.
Show me how someone reacts after their first launch, and I’ll tell you if they’re going to make it in
As a course creator or membership site owner, you know how important it is to sell more courses online –
Want to take your Facebook ads & marketing copy to the next level?
Here are 5 psychological anchoring principles
Read this blog post to learn how to make the most of your Facebook ads during your open cart period.
There’s lots of debate as to whether a native image without any text performs better than an ad style image.
