The headline is far from the strongest proposition.

“Get the A.I. Edge… In Just One Click”

I don’t know what the A.I. edge is, and while one click tells me it is easy, it’s not either my:

1. My primary fear/pain/challenge
2. My #1 goal/dream/ambition

The fact that the topic is A.I. will more than make up for this, and the rest of the copy is sweet.

The subhead is where the magic kicks in. 

I’d love to see a test using the first line as the headline and changing the second line to – Get your proven….

Jeff delivers the A.I. Launch Playbook on the thank you page.

This is an interesting deviation from standard practice. 

If I was reading between the lines, they value the consumption of the lead magnet over inbox placement.

This may be because they plan to retarget opt-ins with ads to register for the upcoming masterclass, but they want to make sure people have consumed the lead magnet in advance.

Swipe File:

• SWIPE FILE – 0060 – Jeff Walker – AI Launch Playbook – Opt-in Page

• SWIPE FILE – 0060 – Jeff Walker – AI Launch Playbook – Opt-in Pop Up
• SWIPE FILE – 0060 – Jeff Walker – AI Launch Playbook – Thank You Page

C – Conversion

Frustrated with your Facebook ad conversion rates? 

Want to profitably attract leads and make sales… 

…so you can grow your online business?

Here’s your shortcut to success! 

FACT: Emotional triggers are the secret to successful Facebook ads.

If you’re not using emotional triggers in your Facebook ads, you’re leaving money on the table! Keep reading to find out why emotional triggers work and how you can use them.

Step 1: Identify your target audience’s deepest desires, fears, and pain points.

Step 2: Create a compelling offer that addresses their emotional triggers.

Step 3: Use social proof to show that your product/service is the solution they need.

By using these three simple steps, you’ll create ads that resonate with your audience and trigger the right emotions to drive conversions. 

Emotional trigger #1: Fear of Missing Out (FOMO) 

Use scarcity, urgency, and exclusivity to create a sense of urgency and drive conversions. 

Emotional trigger #2: Social Proof 

Use testimonials, case studies, and user-generated content to show that your product/service is the solution they need. 

Emotional trigger #3: Instant Gratification 

Offer a quick and easy solution to your target audience’s pain points. 

Use a clear call-to-action (CTA) to make it easy for them to take action. 

Now you know the 3 Game-Changing Emotional Triggers to Boost Your Conversions Instantly! Use these emotional triggers to create Facebook ads that resonate with your audience, trigger the right emotions, and drive conversions! 

Don’t wait! Start using these emotional triggers in your Facebook ads today, and watch your conversions skyrocket!

H – Hot Take