The #1 Key To Profitable Facebook Ads

There is no such thing as profitable Facebook Ads.

 

There I’ve said it.

 

As a course creator or membership site owner, your focus shouldn’t be just on reducing your cost per lead.

 

Instead, you should be looking to maximize your profit per lead. This means if you are just starting, spend as much or more time working on your down funnel offers as you do on your ads.

 

Because many times a $2 lead can be far more valuable than an $0.50 lead. And that’s why there is no such thing as profitable Facebook Ads. Instead, there are only profitable funnels.

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