It’s Not All About Facebook Ads

Most courses and memberships have between 5-7 core modules or topics. Now if this is what you teach it makes sense that your front-end content should centre around these topics too.


In my last post, we pulled a lead magnet from one of the sections within a core module. Now that we have this in place we want to start generating organic traffic.


To start with you will focus on one key topic but over time you can work on developing lead magnets for each of your core modules or topics.


Now every time you release front-end content you will have a logical next step lead magnet that you can point people to.


Yes, driving organic leads is a slower process and it is definitely a long-term play. But with the right strategy and approach, this can turn into a hugely valuable source of leads.

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