New A.I. Tools To Grow Your Online Business

September 27, 2023September 27, 2023 Micheal O'Neill

A – A.I. LAUNCH Prompt

Prompt Objective:

You can never obsess over your Perfect-Fit Client too much.

(unless you are using it as an excuse not to launch. ALWAYS BE LAUNCHING!)

Today we are going to do a 3-Part Perfect-Fit Client Deepedive.

This is an exercise I get my clients to do on a regular basis.

And yes, even those clients who have breezed through the 7 figure mark years ago.

You are guaranteed to discover a new pain point or challenge and it always prompts a fresh angle for an offer or opt-in.

Prompt Outline:

Perfect-Fit Client A.I. Deepdive – Part 1

I want you to act like a world-class copywriter performing market research to better understand your audience.

I want you to create a perfect-fit client persona profile for:

[Product/Membership Description]

That helps [Brief Perfect-Fit Client Description]

Achieve [Dream Outcome]

Include Demographics, Psychographics, Main Challenges, Values, and Motivations of this buyer persona. Include key emotional drivers and powerful language. Give the Perfect-Fit Client a real name so it’s easy for us to refer to them.

Perfect-Fit Client A.I. Deepdive – Part 2

Thank you.

Now tell me their top 5 most difficult challenges and 5 deepest fears [Perfect-Fit Client Name] has around finding the perfect [Product/Membership].

And what will happen if he/she/they doesn’t address the problem? I don’t want boring surface-level answers. Give me the deepest fears that [Perfect-Fit Client Name] likely wouldn’t admit out loud unless nobody else was listening.

What is he/she/they afraid of the most? What causes him/her/them discomfort? What causes him/her/them pain and anxiety? What does he/she/they worry about? What keeps him/her/them up at night?

Perfect-Fit Client A.I. Deepdive – Part 3

Thank you.

Keeping all of these challenges and fears in mind, write a 700-word journal entry from the perspective of [Perfect-Fit Client Name].

Launch Newsletter Issue #00062

September 21, 2023September 27, 2023 Micheal O'Neill

Welcome to L.A.U.N.C.H. the online business growth newsletter that’s as irresistible as a “Buy One, Get One Free” deal at a Porsche dealership.

Here’s what we have for you today:

Amy Porterfields’s Paid Launch Bootcamp Streategy
Your 3 Part Perfect-Fit Client A.I. Deepdive
Amy P’s Free Masterclass Facebook Ad Review
Amy P’s Offer Page Review
12 SImple Steps To Meta Pixel Success
The difference between Science and Philosophy

Let’s get down to business…..

If this was shared with you, register here to receive your weekly edition of the L.A.U.N.C.H. Newsletter, so you can discover the secrets to profitable Facebook ad campaigns and online launches.

And, if you L.A.U.N.C.H. is awesome, why not spread the love. Share it with your online business owner friends.

For daily strategies showing you how to run profitable Facebook ad and launch campaigns connect with Mícheál:

L – Leads

If you’e ever asked yourself – “Should I do a paid launch Bootcamp?”

The answer is yes.

If you’ve never asked yourself the question. Now is the time.

No one said you have to give stuff away for free to generate leads for your launch.

Sure it is easier and cheaper.

You now need two high converting offers and killer copy for two sales campagins.

But if you’re confident in your back end conversions it’s a massive thumbs up!

And this is exactly what Amy Porterfield is smack bang in the middle of right now.

Last year Amy tested running a paid Bootcamp in the run up to the launch of her signature program Digital Course Academy.

She called her Bootcamp – Course Confident.

If we think of the journey her audience are on, I love the name – Course Confident.

People need to believe three things before they buy:

I can do this
I like you and you can do this
You have a proven path for me to follow

The Course Confident Bootcamp is set up to achieve all 3, as well as erradicate doubt and objections to joining Digital Course Academy.

It’s elevating people to a position where they are ready to buy Amy’s signature program.

What could you do within your topic that would achieve the same outcome?

Plus getting people to pull out their wallets and pay a small fee in advance of a bigger ask triggers one of the strongest psychological triggers – Consistency.

People need to maintain a sense of consistency with their previous decisions.

People who buy anything from you will be more likely to buy from you again.

The Course Confident Bootcamp was priced at $47.

But the real beauty in Amy’s approach is that Amy doesn’t just limit herself to selling to people on the Bootcamp.

She also does a traditional webinar launch of Digital Course Academy directly after the Bootcamp.

That means she has a group of highly qualified ready to buy people coming through the Bootcamp.

And then with the free masterclass she also picks up all the people who didn’t commit to the Bootcamp.

Sometimes people are looking for a solution but they feel that a $47 bootcamp won’t solve they problem they face.

Below are two of Amy’s facebook ads for Course Confident:

Swipe File:

A – A.I. Growth Prompts

Prompt Objective:

You can never obsess over your Perfect-Fit Client too much.

(unless you are using it as an excuse not to launch. ALWAYS BE LAUNCHING!)

Today we are going to do a 3-Part Perfect-Fit Client Deepedive.

This is an exercise I get my clients to do on a regular basis.

And yes, even those clients who have breezed through the 7 figure mark years ago.

You are guaranteed to discover a new pain point or challenge and it always prompts a fresh angle for an offer or opt-in.

Prompt Outline:

Perfect-Fit Client A.I. Deepdive – Part 1

I want you to act like a world-class copywriter performing market research to better understand your audience.

I want you to create a perfect-fit client persona profile for:

[Product/Membership Description]

That helps [Brief Perfect-Fit Client Description]

Achieve [Dream Outcome]

Perfect-Fit Client A.I. Deepdive – Part 2

Thank you.

Now tell me their top 5 most difficult challenges and 5 deepest fears [Perfect-Fit Client Name] has around finding the perfect [Product/Membership].

What is he/she/they afraid of the most? What causes him/her/them discomfort? What causes him/her/them pain and anxiety? What does he/she/they worry about? What keeps him/her/them up at night?

Perfect-Fit Client A.I. Deepdive – Part 3

Thank you.

Keeping all of these challenges and fears in mind, write a 700-word journal entry from the perspective of [Perfect-Fit Client Name].

U – Uplevel Ads

Do yourself a favor.

Hop on over to the Meta Ad Library and check out Amy’s recent ads.

Amy P’s Ad Library

It’s awesome to see the big names go all out with their ad campaigns.

But here is one in particular that caught my attention for.

This ad is prompting Amy’s free Masterclass which was scheduled directly after the pre-launch Bootcamp.

The opening hook straight away starts answering objections to launching a course:

Easy
Low-stress
Without big budget
Without big team

This is a great way to grab attention.

Then Amy goes into the big questions that people ask when considering creating a course…

(and if you don’t have real questions check out the A.I. Prompt above!)

“How will I find the people who need this course?”

“What if the tech is over my head?”

“What happens if I go through all of the trouble of creating a digital course, but no one even wants it?!”

Then the resolution:

Not alone will I answer the question I’ll give you a NO-FAIL PLAN.

I now push all my clients to develop a workbook or guide to support their live launches.

This satiates people’s need for immediate gratification.

People don’t like delaying the dopamine hit.

This gives them something to hang their hopes on while they wait for the live element.

Swipe File:

SWIPE FILE – 0062 – Amy Porterfields – Facebook Ad Masterclass Opt-in

N – Now Launching

Brave move here by Amy, counter to what 99% of the big names do.

She has offered people free access to Module 1 of Digital Course Academy during her launch.

Amy knows her content is top-notch, so she isn’t worried people will see it and not like it.

The risk is people will get in for free and then get stuck in implementation mode or get overwhelmed before the cart closes.

Obviously, Amy has thought about this, so I would imagine that she has moved most of her old Pre-Launch Content into Module 1 or made this module heavily mindset-focused.

This is the first time I’ve seen a big-name launcher do this, so hat tip to Amy.

She is a model for trying new shit. I’d love to see this crush for her.

I’m not the biggest fan of Amy’s Offer Page headline.

It is generic and bland.

Now don’t get me wrong, Amy’s launch will gross over $5,000,000.

But she and her team are copy geniuses, and I expect more.

Revenue simplified doesn’t mean anything.

And people don’t lie awake at night in pain wondering how they will “untie their earnings from their hours”

Yes, I know the point they are going for that that isn’t how people would talk about the problem they are facing.

But hey, when you’ve put in the pre-work with your audience and build anticipation and desire with a killer Bootcamp and Masterclass, your headline doesn’t have to shoulder all the burden of conversion.

Swipe File:

C – Conversion Optimization

Want to guarantee the highest ROAS from your Facebook ads?

If you’ve ever felt like your throwing ad $’s into a black hole…

…here are some simple steps you can take to get the best possible return on your ad spend.

The Facebook Pixel is a game-changer, but most people don’t know how to set it up to get the very best results.

The Pixel is your secret sauce for optimizing your conversions and ad performance.

Step 1️: (Obvious but important) Install Facebook Pixel on every website page.

Step 2: Install the Chrome extension – Meta Pixel Helper to test the Pixel is installed

Step 3: Create custom audiences for your domain, key website sections, and landing pages

Step 4: Set up the Facebook Conversion API

Step 5: Set up and prioritize your standard Facebook conversion events

Step 6: Create custom conversion events to track specific desired actions on your site.

Step 7: Link your custom conversions to Facebook’s standard events

Step 8: Create custom audiences based on your conversion events

Step 9: Create custom audiences from your customer and email lists

Step 10: Set up offline events for lead and purchase events

Step 11: Upload conversion data to offline events weekly to feed info back to Facebook

Step 12: Use retargeting and lookalike audiences to leverage your conversion data

Sometimes we forget the basics.

Implement these 12 steps to build a solid foundation for your ads.

The game is tough enough without unintentionally playing it in hard mode!

H – Hot Take

The funny thing is you don’t need to study philosophy to figure out what you want.

15 minutes every day with a journal is more than enough to figure out what you want.

Another 60 minutes learning the strategies and tools you need to get you there.

And the rest of the day implementing to make it a reality.

Micheal

P.S. If you like this newsletter and want to support it, you can:

1) Join the waitlist for Lead2Launch next enrollment date here: https://michealoneill.com/join-the-waitlist
2) Forward this newsletter to a friend with an invitation to subscribe right here: https://michealoneill.com/launch

New A.I. Tools To Grow Your Online Business

September 14, 2023September 14, 2023 Micheal O'Neill

A – A.I. LAUNCH Prompt

Prompt Objective:

Want to drum up some revenue with a quick launch?

Pick a mini-product or bundle together some guides and videos that achieve a specific outcome.

All you need is a simple sales page, then fire up ChatGPT and give this prompt a go…

Prompt Outline:

I want you to act as an expert email copywriter.

Please draft a 4 part email sales sequence that will be delivered over 3 days.

The email series aims to get [avatar] excited about achieving their desired [customer transformation offered].

Each email will demonstrate why is the quickest, easiest and most cost-effective path way to achieving their goal.

Keep each email concise, valuable, and engaging.

Ensure every email has a call to action with a link to purchase the .

Insert placeholders wherever you think further customer details are needed.

The deadline to purchase the product is Day 3 of the email series.

One email will be sent on Day 1 and Day 2. On day 3, the final 2 emails will be sent.

Utilise urgency throughout the email sequence.

Write the email series in the style of [email copywriting style]. Do not mention this person anywhere in any of the copy.

Utilize as much of the data provided below as possible.

Each email is sent by [email author name]

Product = [Insert here]

Problem Product Solves = [insert here]

Primary Avatar Frustration = [insert here]

Customer Transformation Offered = [insert here]

Avatar Description = [Insert here]

Bonuses = [insert here]

Deadline = [insert here]

Guarantee = [insert here]

Email Copywriting Style = [Gary Halbert]

Email Author Name = [insert here]

A.I. Tool Of The Week

Craft killer content effortlessly with Stori AI!

Wave goodbye to bland and get ready to trend with style, substance, and a dash of AI magic. Get started, because making your mark has never been this entertaining!

>> Read more

Launch Newsletter Issue #00061

September 14, 2023September 27, 2023 Micheal O'Neill

This is L.A.U.N.C.H., your personal online business growth captain – we guide you through the stormy Seas of Launching so you can make it safely to the Promised Land.

Here’s what we have for you today:

Funnel review – Challenge Launch Funnel from Marisa Murgatroyd
A.I. LAUNCH Prompt
A.I. Tool Of The Week
Facebook ads review – Facebook Ad For Lead Magnet Opt-in
Facebook ads review – Facebook Ad For Challenge Opt-in
9 steps to more profitable Facebook Ads

And, if you L.A.U.N.C.H. is awesome, why not spread the love. Share it with your online business owner friends.

For daily strategies showing you how to run profitable Facebook ad and launch campaigns connect with Mícheál:

L – Leads

There’s always more than one way to skin a cat….

Let’s dive into an interesting Challenge Launch Funnel from Marisa Murgatroyd.

Selling online is continuously evolving.

As a launch method becomes popular, it loses its magic, and we need to innovate.

Challenge launches have been all the rage since the summer of 2020.

Getting sign-ups for a challenge was like shooting fish in a barrel.

2023 is a very different world. That doesn’t mean that challenges don’t work anymore.

It just means we need a little more ingenuity.

The goal is to reduce our Cost Per Lead and increase our pre-launch Revenue Per Lead.

Marisa is following a trend we started to see emerge about 6-8 months ago.

I call it the double funnel launch. We’ve analyzed a similar approach by Ryan Levesque back in issue 53 of the Newsletter.

This approach splits your paid traffic between sending people directly to the opt-in for the challenge and sending people to a lead magnet opt-in that offers the challenge as your next step.

The hope here is that you can reduce your front-end lead acquisition cost, as the CPL for the lead magnet can be 25%-50% of the cost of a challenge opt-in.

Then both opt-ins offer an upsell to VIP for the challenge.

Reviewing funnels every week, it feels like the days of a fully free launch workshop are limited.

The VIP upsell is now a constant feature in most launches, and seeing the conversion stats of people with paid launches, it’s getting harder and harder to argue for the free model.

So let’s take a look at Marisa’s double funnel opt-in pages:

Lead Magnet Opt-in Page

Challenge Opt-in Page

I’m a big fan of Marisa’s clean and simple opt-in page designs.

The stand-out element of both pages is the headlines:

The 20 Most Profitable Online Course Mega-Niches
The Fast, Free, Proven Way to Make Sure Your Online Course Idea Is Profitable — Before You Create It

Fast, Free and Proven – 3 massive conversion boosting words one after another.

Both headlines deal with objections.

I don’t know what niche to pick & I don’t know if people will buy my course.

I love how these are sequential problems.

Marisa is casting a wide net.

The lead magnet hooks people who want to start an online business but don’t yet know their topic.

The challenge is for people who have a topic but don’t know where to go next.

The beauty of the double funnel is that Facebook will be able to identify the perfect people for each funnel and will target them accordingly.

Jump down to Uplevel Ads to see Marisa’s ad copy.

Opt-in Page Swipe Files:

SWIPE FILE – 0061 – Marisa Murgatroyd – Lead Magnet Opt-in Page

A – A.I. LAUNCH Prompt

Prompt Objective:

Want to drum up some revenue with a quick launch?

Pick a mini-product or bundle together some guides and videos that achieve a specific outcome.

All you need is a simple sales page, then fire up ChatGPT and give this prompt a go…

Prompt Outline:

I want you to act as an expert email copywriter.

Please draft a 4 part email sales sequence that will be delivered over 3 days.

The email series aims to get [avatar] excited about achieving their desired [customer transformation offered].

Each email will demonstrate why is the quickest, easiest and most cost-effective path way to achieving their goal.

Keep each email concise, valuable, and engaging.

Ensure every email has a call to action with a link to purchase the .

Insert placeholders wherever you think further customer details are needed.

The deadline to purchase the product is Day 3 of the email series.

One email will be sent on Day 1 and Day 2. On day 3, the final 2 emails will be sent.

Utilise urgency throughout the email sequence.

Write the email series in the style of [email copywriting style]. Do not mention this person anywhere in any of the copy.

Utilize as much of the data provided below as possible.

Each email is sent by [email author name]

Product = [Insert here]

Problem Product Solves = [insert here]

Primary Avatar Frustration = [insert here]

Customer Transformation Offered = [insert here]

Avatar Description = [Insert here]

Bonuses = [insert here]

Deadline = [insert here]

Guarantee = [insert here]

Email Copywriting Style = [Gary Halbert]

Email Author Name = [insert here]

A.I. Tool Of The Week

Craft killer content effortlessly with Stori AI!

Wave goodbye to bland and get ready to trend with style, substance, and a dash of AI magic. Get started, because making your mark has never been this entertaining!

>> Read more

U – Uplevel Ads

Facebook Ad For Lead Magnet Opt-in

Facebook Ad For Challenge Opt-in

Notice how both ads open with a question.

In A.I.D.A. framework, asking a question is one of the best ways to capture people’s attention.

Marisa leads with the problem and instantly positions who should pay attention to the ad.

In both cases, she establishes authority and credibility.

But remember you will always be best served when your authority is based around the results you have helped others achieve.

I love the bullet points in the challenge ad.

Get out of overwhelm, stop procrastinating, and find the perfect course idea that’s right for you.

Facebook Ad Swipe Files:

SWIPE FILE – 0061 – Marisa Murgatroyd – Facebook Ad To Lead Magnet

SWIPE FILE – 0061 – Marisa Murgatroyd – Facebook Ad To Challenge

N – Now Launching

Instead of the traditional VIP package Marisa has gone with an upsell the impeccably named:
Instant Clarity Toolkit.

Not everyone wants to pay for extra calls and call recordings, but who wouldn’t want help with the most critical and challenging parts of coming up with their course idea?

I don’t think pricing this at $7 or $17 would affect the upsell conversion rate.

This is a beautifully aligned offer that encourages little step after little step in a logical and throughout way.

Facebook Ad Swipe Files:

SWIPE FILE – 0061 – Marisa Murgatroyd – Challenge Opt-in Upsell

C – Conversion Optimization

Ever feel like you’re wasting money on your Facebook ads?

Tired of low conversions and not making the money you want from your ads?

Here are 9 steps to more profitable Facebook Ads

You want to make sales, but it seems like everyone else is seeing better results than you. The truth is that if you’re not testing, you’re leaving money on the table. But where do you start? Here’s what you need to know.

Step 1: Define Your Conversion Goals. Know what success looks like for your business.

(The 2 most important metrics = CPL & CPA)

Step 2: Create a Testing Plan. Identify potential areas for testing and prioritize.

(Areas to test – headline, creative, opening hook, body copy, audience)

Step 3: Kill the Duds. Switch off underperforming ads. Create variations of winning ads.

(never touch a winning ad. duplicate and make changes to the copy)

Step 4: Refine your Messaging. Leverage positive feedback loops.

(Use what works to create a unique value proposition.)

Step 5: Optimize Your Landing Page. Often this can be your highest ROI activity.

(Key sections in order: headline, subhead, image, body copy, CTA)

Step 6: Use Heat Maps and User Recordings. Track visitor behavior and optimize based on their actions.

Step 7: Analyze Your Results. Data is useless without interpretation. What is the data telling you? Let it inform your next steps.

Step 8: Rinse and Repeat. Most people don’t get the results they want because they quit too soon. Stay in the game.

Now you have the tools to drive data-driven success and increase conversions. Remember to start small, and test everything. With consistent effort, you can optimize your Facebook ad campaigns and achieve the results you deserve.

H – Hot Take

It’s hard for normal people to understand driven people.

While you might not yet be Elon level never shrink to others levels.

Sometimes you’ve just got to do you even if others want you to be something else.

P.S. If you like this newsletter and want to support it, you can:

New A.I. Tools To Grow Your Online Business

August 4, 2023August 10, 2023 Micheal O'Neill

Latest A.I. Tools

Tired of snoozefest news apps that treat you like a passive reader?

Take charge of your news with witty AI summaries, bid farewell to clickbait, and now, enjoy news delivered with the smooth stylings of Snoop Dogg and the zen vibes of Gwyneth Paltrow! It’s like getting your news with a side of swag and a dash of enlightenment, all in one hilarious package.

>>> Read more

Unleash your inner Sherlock Holmes with AI-powered marketing automation on steroids.

Hyper-precision targeting and four layers of bounce detection mean you’ll reach the perfect prospects, not the rejects. Now, go crush it with charm and revenue!

>>> Read more

The kick-ass AI video creation platform that transforms your words into epic videos

Unleash your creative genius and turn your words into blockbuster videos with AI magic, making James Cameron jealous of your language versatility in 120 freaking languages!.

>> Read more

Launch Newsletter Issue #00060

August 4, 2023September 14, 2023 Micheal O'Neill

This is L.A.U.N.C.H., the online business growth newsletter that’s as irresistible as a ‘Free Plus Shipping’ deal.

Here’s what we have for you today:

Bummer, Threads is down for the count!
OpenAI is playing the trademark game like a pro!
Meta ad revenues skyrocket 12% leaving Microsoft and Alphabet in the dust!
A.I. For Growth
Facebook Ads Review – Jeff Walker – AI Launch Playbook – Facebook Ad
Landing Page Review – Jeff Walker – AI Launch Playbook – Opt-in Page
The 3 Game-Changing Emotional Triggers to Boost Your Conversions

And, if you L.A.U.N.C.H. is awesome, why not spread the love. Share it with your online business owner friends.

For daily strategies showing you how to run profitable Facebook ad and launch campaigns connect with Mícheál:

L – Latest News

Bummer, Threads is down for the count!

Mark Zuckerberg’s new social media platform, Threads, has lost over half of its users in just days! Read on to find out why this Twitter rival is struggling to retain its audience, and what hilarious excuses Zuckerberg gave for the plummet.

>>> Read more

OpenAI is playing the trademark game like a pro!

Unravel the mystery behind OpenAI’s filing for ‘GPT-5’ – Is it the future of AI or just a sneaky way to protect their cool name?

>>> Read more

Meta ad revenues skyrocket 12% leaving Microsoft and Alphabet in the dust!

With Meta’s double-digit growth, layoffs, and shuffling the deck, they’re proving that less staff and more engagement mean more money! Time to dig into the earnings reports and see how these tech giants are stacking up!

>>> Read more

A – A.I. For Growth

Latest A.I. Tools

Tired of snoozefest news apps that treat you like a passive reader?

>>> Read more

Unleash your inner Sherlock Holmes with AI-powered marketing automation on steroids.

Hyper-precision targeting and four layers of bounce detection mean you’ll reach the perfect prospects, not the rejects. Now, go crush it with charm and revenue!

>>> Read more

The kick-ass AI video creation platform that transforms your words into epic videos

Unleash your creative genius and turn your words into blockbuster videos with AI magic, making James Cameron jealous of your language versatility in 120 freaking languages!.

>> Read more

U – Uplevel Ads

One of the biggest names in the game is winding up for a big launch.

From the 17th to 31 August, Jeff Walker will deliver his hotly anticipated PLF Launch.

More on that below, but a key topic Jeff will address during his launch is A.I.

And, more specifically, how to leverage A.I. for bigger, easier, and more profitable launches.

So from the end of July, Jeff has been running lead generation ads for his A.I. Launch Playbook.

This is a genius move. Driving registration for a launch too far in advance is pointless.

However, filling your list with people who are interested in a topic that you are going to focus on during your launch is a win-win.

Jeff gets low-cost, high-quality leads that are aligned with his launch and time to build trust.

The leads get immediate gratification for a top-of-mind problem and will be brought even deeper during the launch.

Let’s dive into the ads:

The allure of A.I. is dominating the headspace of online entrepreneurs all over the world.

When there is a wave in your industry, you best ride it.

The opening hook of the ad works because there is so much awareness and hype around A.I.

“Get my BEST AI prompts, shortcuts, & strategies…

… to launch & scale your business here:”

I like getting a link to the opt-in page early in the ad.

I have found that ads with medium-length copy outperform short-form ads.

However, there are lots of people who won’t read longer form copy.

Putting your link high in the ad gives you the best of both worlds.

You get an early CTA but provide additional information to convince people who need that little bit more.

One of the keys to writing engaging copy is making your sentences short.

When I can’t make a sentence less than 1 line, I love using “…” to break the sentence into two parts.

This approach is overused in this ad. The continuous use makes the copy hard to read.

Swipe File:

SWIPE FILE – 0060 – Jeff Walker – AI Launch Playbook – Facebook Ad

N – Now Launching

The headline is far from the strongest proposition.

“Get the A.I. Edge… In Just One Click”

I don’t know what the A.I. edge is, and while one click tells me it is easy, it’s not either my:

My primary fear/pain/challenge
My #1 goal/dream/ambition

The fact that the topic is A.I. will more than make up for this, and the rest of the copy is sweet.

The subhead is where the magic kicks in.

I’d love to see a test using the first line as the headline and changing the second line to – Get your proven….

Jeff delivers the A.I. Launch Playbook on the thank you page.

This is an interesting deviation from standard practice.

If I was reading between the lines, they value the consumption of the lead magnet over inbox placement.

This may be because they plan to retarget opt-ins with ads to register for the upcoming masterclass, but they want to make sure people have consumed the lead magnet in advance.

Swipe File:

SWIPE FILE – 0060 – Jeff Walker – AI Launch Playbook – Opt-in Page

C – Conversion

Frustrated with your Facebook ad conversion rates?

Want to profitably attract leads and make sales…

…so you can grow your online business?

Here’s your shortcut to success!

FACT: Emotional triggers are the secret to successful Facebook ads.

If you’re not using emotional triggers in your Facebook ads, you’re leaving money on the table! Keep reading to find out why emotional triggers work and how you can use them.

Step 1: Identify your target audience’s deepest desires, fears, and pain points.

Step 2: Create a compelling offer that addresses their emotional triggers.

Step 3: Use social proof to show that your product/service is the solution they need.

By using these three simple steps, you’ll create ads that resonate with your audience and trigger the right emotions to drive conversions.

Emotional trigger #1: Fear of Missing Out (FOMO)

Use scarcity, urgency, and exclusivity to create a sense of urgency and drive conversions.

Emotional trigger #2: Social Proof

Use testimonials, case studies, and user-generated content to show that your product/service is the solution they need.

Emotional trigger #3: Instant Gratification

Offer a quick and easy solution to your target audience’s pain points.

Use a clear call-to-action (CTA) to make it easy for them to take action.

Now you know the 3 Game-Changing Emotional Triggers to Boost Your Conversions Instantly! Use these emotional triggers to create Facebook ads that resonate with your audience, trigger the right emotions, and drive conversions!

Don’t wait! Start using these emotional triggers in your Facebook ads today, and watch your conversions skyrocket!

H – Hot Take

Keep going….

P.S. If you like this newsletter and want to support it, you can:

SpeechGen.io

July 31, 2023July 31, 2023 Micheal O'Neill

Captivating AI-driven sales copy

Introducing SpeechGen.io, the cutting-edge Text-to-Speech AI converter that delivers truly lifelike voiceovers. Unlock the power of realistic speech generation online! Simply input any text, and witness the magic of AI as it transforms words into high-quality audio in mp3 or wav format, catered for all your needs. Let AI-powered voices bring your written content to life, providing a seamless and engaging auditory experience.

Know someone who would like this post? Share it with them on social…

Narakeet

July 31, 2023July 31, 2023 Micheal O'Neill

Captivating AI-driven sales copy

Experience the convenience of creating lifelike voiceovers with Narakeet’s realistic text to speech technology. Say goodbye to time-consuming voice recording, editing, and syncing processes. By simply typing or uploading your script, you can choose from a vast selection of 600 voices to generate professional-grade audio or video within minutes. Discover the power of Narakeet’s realistic text to speech for yourself, and best of all, it’s available for a free trial without any registration required.

Know someone who would like this post? Share it with them on social…

Play.ht

July 31, 2023July 31, 2023 Micheal O'Neill

Captivating AI-driven sales copy

Play.ht offers access to an extensive selection of over 600 realistic AI voices, making it an excellent choice for online text-to-speech voiceovers. With such a diverse range of voices at your disposal, you can easily find the perfect one to bring life to your content. Experience top-notch quality and natural-sounding speech that will captivate your audience and enhance the overall impact of your projects. Whether you’re creating educational material, videos, or any other form of content, Play.ht’s impressive array of AI voices ensures you’ll always have the right voice to convey your message effectively.

Know someone who would like this post? Share it with them on social…

Voicemod

July 31, 2023July 31, 2023 Micheal O'Neill

Captivating AI-driven sales copy

Introducing Voicemod, a cutting-edge Free Real-Time Voice Changer that empowers you to freely express yourself in the metaverse. With its advanced AI Voice Changer and versatile soundboard, you can confidently become anyone you desire, whenever you desire. Customize your sonic persona to perfection, tailoring it for use across various platforms such as Roblox, OBS, VRChat, Discord, and many others. Embrace the limitless potential of Voicemod and unleash your creativity in the virtual realms.

Cookie	Duration	Description
cookielawinfo-checkbox-advertisement	1 year	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Advertisement".
cookielawinfo-checkbox-analytics	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional	11 months	The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance	11 months	This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
elementor	never	This cookie is used by the website's WordPress theme. It allows the website owner to implement or change the website's content in real-time.
PHPSESSID	session	This cookie is native to PHP applications. The cookie is used to store and identify a users' unique session ID for the purpose of managing user session on the website. The cookie is a session cookies and is deleted when all the browser windows are closed.
viewed_cookie_policy	11 months	The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
XSRF-TOKEN	1 month	The cookie is set by Wix website building platform on Wix website. The cookie is used for security purposes.

Cookie	Duration	Description
_ga	2 years	This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.
_ga_6P9ZE5BX8S	2 years	This cookie is installed by Google Analytics.
_gat_gtag_UA_189494890_1	1 minute	This cookie is set by Google and is used to distinguish users.
_gid	1 day	This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form.
_hjid	never	This cookie is set by Hotjar. This cookie is set when the customer first lands on a page with the Hotjar script. It is used to persist the random user ID, unique to that site on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID.
ajs_anonymous_id	never	This cookie is set by Segment.io to check the number of ew and returning visitors to the website.
ajs_user_id	never	The cookie is set by Segment.io and is used to analyze how you use the website
CONSENT	16 years 5 months 11 days 15 hours 24 minutes	These cookies are set via embedded youtube-videos. They register anonymous statistical data on for example how many times the video is displayed and what settings are used for playback.No sensitive data is collected unless you log in to your google account, in that case your choices are linked with your account, for example if you click “like” on a video.

Cookie	Duration	Description
_fbp	3 months	This cookie is set by Facebook to deliver advertisement when they are on Facebook or a digital platform powered by Facebook advertising after visiting this website.
fr	3 months	The cookie is set by Facebook to show relevant advertisments to the users and measure and improve the advertisements. The cookie also tracks the behavior of the user across the web on sites that have Facebook pixel or Facebook social plugin.
IDE	1 year 24 days	Used by Google DoubleClick and stores information about how the user uses the website and any other advertisement before visiting the website. This is used to present users with ads that are relevant to them according to the user profile.
test_cookie	15 minutes	This cookie is set by doubleclick.net. The purpose of the cookie is to determine if the user's browser supports cookies.
VISITOR_INFO1_LIVE	5 months 27 days	This cookie is set by Youtube. Used to track the information of the embedded YouTube videos on a website.
YSC	session	This cookies is set by Youtube and is used to track the views of embedded videos.

Cookie	Duration	Description
_calendly_session	21 days	No description available.
ajs_group_id	never	This cookie is set by Segment.io. The purpose of the cookie is currently not identified.
attribution_user_id	1 year	This cookie is set by the provider Typeform. This cookie is used for Typeform usage statistics. It is used in context with the website's pop-up questionnaires and messengering.
b1g1_session	2 hours	No description
CloudFront-Key-Pair-Id	5 years	No description available.
CloudFront-Policy	5 years	No description available.
CloudFront-Signature	5 years	No description available.
debug	never	No description available.
remember_audience_3dc7a913ef5fd4b890ecabe3487085573e16cf82	5 years	No description
searchie_session	1 month	No description
yt-remote-connected-devices	never	No description available.
yt-remote-device-id	never	No description available.